The 10th Shining Lights Awards collection of diamond jewellery is dedicated to the Women of Africa. It is our aim to celebrate and honour their strength, beauty, resilience, love, generosity, sufferance, joy, forgiveness, will, spirit and courage.
Be inspired by the many facets of Women of Africa – the mother, daughter, nurturer, politician, farmer and teacher. Women of Africa, you are the fabric that binds society – Your light Shines. A celebration, a statement that says we see the sacrifices you make, we see the challenges you face, we appreciate you and acknowledge you.
Women of Africa – Your light Shines.
Publicity Value 2010/2011
It has truly been a spectacular journey for the 2010/2011 collection. This has undoubtedly been the biggest and most celebrated collection to date, grossing just under R75 000 000 in worldwide publicity compared to the last collection which grossed just under R60 000 000 in publicity.
This has been a worldwide collaboration which started in China to Japan, Hong Kong, Singapore, South Africa, Namibia, Botswana, Antwerp, India, Israel and the UK.
Entry form / theme announcement at all colleges (Namibia / South Africa - JHB, Pretoria, Soweto, Kimberly, CT, DBN / Botswana
Continuation of theme presentation across Southern Africa
Designers start working on their design submissions
January - February 2012
March 2012
April - 2012
1 day design workshops at all colleges (South Africa - JHB / CT / DBN / Namibia / Botswana)
1March: Design entry forms submitted
Preliminary judging at all centres (South Africa - JHB / Namibia / Botswana
Preparations for the Sponsorship Presentations
May - July - 2012
June 2012
July 2012
Sponsorship presentations across South Africa, Namibia, Botswana and London.
Winning designs revealed to designers
Manufacturing process begins
Manufacturing process
Manufacturing process
August 2012
October 2012
Submission of final pieces (13 August 2012)
Final Judging across South Africa, Namibia and South Africa
Southern African Shining Light 2013 Collection Asian Launch
Best Regards
Thoko Modisakeng Head of Marketing – Southern Africa
Watch our recent 2010/2011 Southern Africa Shining Light Awards collection video here
The 2010/2011 Southern Africa Shining Light Awards collection consists of 30 jewellery pieces. 10 of these crafted by local South African designers, 10 designs created and designed by Namibian designers, and 10 designs created by Botswana designers. Of the 30 pieces, 15 contain Forevermark diamonds. Forevermark is a diamond brand launched by De Beers in 2008.
The new collection comprises 30 spectacular pieces of diamond jewellery set with over 25 thousand diamonds including natural black diamonds, natural brown diamonds, canary yellow and cape coloured diamonds and of course, brilliant white diamonds. The collection also features an assortment of fancy cut diamonds including marquise, princess, baguettes and emerald cut diamonds in the collection with a total weight of over 630 carats.
March 2012
